Theatre is Great
made was proud to launch the new 'Theatre is GREAT' guide this week at a special event on Wednesday 14th June at Charing Cross Theatre Players Bar and Kitchen.
Produced by made in partnership with VisitBritain and Morris Visitor Publications, the new 42-page glossy magazine celebrates all that’s best about British theatre.
Introduced by Sir Cameron Mackintosh, the guide takes a look at West End successes and regional theatre and includes profiles and interviews with London theatre producer and owner, Nica Burns OBE, ‘Wicked’ star Willemijn Verkaik and Tony© and Olivier© award-winning costume designer Gregg Barnes.
Theatre is GREAT has been written specifically for the visitor market and offers useful guidance on how to book tickets as a call-to-action. The guide was distributed with the May issue of Where London magazine, published by Morris Visitor Publications. The ‘WHERE’ brand is the world’s largest visitor magazine. WHERE London provides tourists with authoritative information about the best things to see, do and eat in the capital each month.
It is distributed in more than 270 four and five star hotels across London, both in-room and at concierge desks. Theatre is GREAT will also be available from specially produced branded display units in theatre foyers throughout the spring and summer.
Photography by John Samson.